Trademark Trends - 50 Years in Review

At Huski AI, we’ve been analyzing millions of trademark application data dating back to 1970, and we’ve uncovered some truly fascinating insights into the trending topics of the past half century.

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One of the most striking trends we’ve observed is the rapid evolution of technology and its impact on the economy. As technology has advanced, we’ve seen a corresponding increase in the number of trademarks filed for goods and services related to computers, software, and the internet. This is not surprising given that technology has been the driving force behind many of the most significant economic shifts of the past few decades.

Another trend that stands out is the growing importance of the service industry. Trademark applications related to services such as consulting, financial services, and healthcare have been on the rise for many years. This reflects the growing importance of the service sector in the economy, as well as the increasing importance of service-based businesses in our daily lives.

We’ve also observed a trend towards greater specialization in trademark applications. In the past, many trademarks covered a wide range of goods and services. However, in recent years, we’ve seen a trend towards more specific and narrowly defined trademarks. This suggests that businesses are becoming more focused and specialized in their offerings, and that there is more competition for specific niches.

Finally, we’ve noticed a trend towards globalisation. Trademark applications are increasingly coming from companies and individuals based in different countries. This reflects the growing interconnectedness of the global economy and the increasing importance of international trade.

All in all, the trends that we’ve observed in trademark application data offer a window into the past, present and future of the economy and technology. They reflect the changes that have occurred over the years and give us a glimpse into the future of our economy. With the emergence of new technologies like AI and IoT, we can expect to see even more dramatic changes in the coming years. We are excited to see where this journey takes us and look forward to providing our clients with the most comprehensive and up-to-date insights on the trends that matter most to them.