Trademark Details For DERIVE ADVANTAGE (Serial Number 86443810)

Downloadable computer software for downloading and uploading information, files and data to and from land vehicles and trucks for increasing or adjusting engine performance, horsepower, and for engine diagnostics; downloadable operating system software updates for the foregoing; and links to selected websites; Downloadable mobile applications, namely, software that allows a person to limit the top speed and acceleration rate of a vehicle to promote safe driving; software that allows a person to limit the top speed and acceleration rate of a vehicle to promote safe driving; Electronic software updates, namely, downloadable operating system software updates for handheld and mountable electronic devices with displays for use in connection with land vehicles and trucks to assess, monitor and record engine performance, horsepower, and engine diagnostics; Downloadable electronic publications in the nature of text files and electronic manuals for use by professional and amateur auto mechanics in the installation, maintenance and troubleshooting of the foregoing electronic devices; and links to selected websites; Downloadable computer software for providing secure, web enabled access to applications, services, and content for downloading and uploading information, files and data to and from land vehicles and trucks for increasing or adjusting engine performance, horsepower, and for engine diagnostics; and downloadable operating system software updates for the foregoing including utilizing cloud computing; Software for downloading and uploading information, files and data to and from trucks and other vehicles, including fleets of vehicles, for adjusting engine performance, optimizing fuel economy, enhancing safety, providing vehicle location information to the fleet operator, and for engine diagnostics; downloadable operating system software updates for the foregoing;

Business consultancy and advisory services in the fields of optimization of vehicle fleet fuel economy, engine performance, speed controls, vehicle tracking, diagnostics, vehicle location and performance data; Business consulting services in the field of automotive and vehicular performance products;

Providing temporary use of on-line non- downloadable software for performing tuning of vehicles for increasing or adjusting engine performance, horsepower, and for engine diagnostics, and mobile applications, namely, software that allows a person to limit the top speed and acceleration rate of a vehicle to promote safe driving; Providing temporary use of online non-downloadable middleware for providing an interface between software applications, mobile applications, operating system software, text files, and a portal, which may utilize cloud computing; Scientific and technological consulting services and advisory services in the fields of optimization of vehicle fleet fuel economy, engine performance, speed controls, vehicle tracking, diagnostics, vehicle location and performance data;